Group:
138 Articles Found

Survey Finds Crisis Recovery Takes 3+ Years

Nothing heals the wounds of a crisis like time. As time goes by, the hurt feelings and horrors associated with organizational misdeeds tend to subside. A new study suggests that executives believe it takes companies more than three years to recover from crisis.


Why Apologies Are A Crisis Communications Staple

Apologizing is a powerful communications tool, but for various reasons it is one that is increasingly neglected by CEOs. This article describes how owning up to a misstep can effectively frame the issue, putting parameters around it and defining it. Learn how to begin repairing the damage and winning back credibility.


Top 10 Tips for Preparing for a TV Interview

We often find that people who have experienced on-camera interviews frequently are unhappy with the results. The good news is that all of those observations can help pinpoint specific areas for improvement. It just takes some effort and concentration to make a difference.


DPK Public Relations featured in Houston Business Journal article about corporate image

A recent article in the Houston Business Journal features an interview with the founder of DPK Public Relations who identifies three key components for protecting and enhancing a company''s reputation when it is faced with unwanted public scrutiny: crisis communications planning, response and recovery.


Harnessing the Power of Facial Expression and Eye Contact

While facial expressions and eye contact are technically not body language, they do contribute to nonverbal communication and can have a significant impact on a spokesperson''s ability to connect with the audience and get his or her point across. Relax your inhibitions and allow yourself to respond naturally to your thoughts, attitudes and emotions.


Why Great Presenters Are Like Great Athletes

Presenters who want more control over their voice, breathing and ability to read aloud need to realize these skills all depend on muscles. As is the case with athletes, these muscles need occasional exercise if you expect them to perform at the highest level on demand.


Public relations: does it belong in the Journalism School?

Are journalists and public relations practitioners adversaries? We don''t think so. The two to have a symbiotic relationship. Further, a sizable percentage of journalists eventually enter the public relations field, so having them schooled in the fundamentals of the discipline makes a lot of sense, but the debate still simmers.


Why your organization needs media interview skills training

The CEOs we train often tell us that a journalist''s job is to sensationalize the story without regard for the facts. Many feel journalists are primarily interested in making their subjects look bad. With this point of view, is it any wonder that corporate leaders often play defense when they find themselves scrutinized by journalists?


The Truth Behind Arctic Monkeys Buzz -- They Are SO January!

What can a band named the Arctic Monkeys possibly teach the public relations community about the anatomy of buzz? This article details how the community of bloggers and the mainstream media have a symbiotic relationship that helps brands and ideas explode onto the scene.


Media interview skills fundamentals: what to wear

What a person looks like while delivering a message must be consistent with the message being delivered or it will have a significant impact on how the message is perceived. This article explores how to minimize having what you look like distract from your message.