Public Relations Society of America 2004 International Conference
Two Master Classes - Extended, in-depth workshops led by industry experts:
"A Marketing Approach to PR Planning"
"Awake the Creative Genius Within: The Secret to Building the Big Idea"
Choose from 58 Professional Development Workshops plus Meet the National Entertainment Media Panel with Jan Schillay, senior producer, "Live! With Regis and Kelly," Eliana R. Salzhauer, talent executive, "Late Show with David Letterman," Tommy Crudup, talent executive, "Tony Danza Show"
A senior producer, NBC''s the "Today Show," and Moderator: Jeanne Salvatore, 2004 PRSA Int''l Conference Host Committee Chair, Vice President Consumer Affairs, Insurance Information Institute.