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DPK Public Relations
Daniel Keeney, APR
832-467-2904 (Houston)
214-432-7556 (Dallas)
dan@keeneypr.com
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Case Study: Issues Management Keeps Potential Crisis Quiet
When a high-profile company faced the possibility of an ugly lawsuit that threatened to drag its good name through the mud, they contacted DPK Public Relations. The issue revolved around threats by a former employee to file a complaint with the Equal Employment Opportunity Commission and a wrongful termination lawsuit.
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DPK Public Relations Firm Services
DPK Public Relations Services include: corporate crisis management and recovery, proactive and reactive media relations, media relations training, public speaker training, marketing communications and internal communications.
- Corporate
crisis management & recovery - DPK Public
Relations' Dan Keeney has been an integral part of
helping to manage the communications and organizational
elements of dozens of high profile, and potentially
high profile, crises, including product recalls, workforce
layoffs, work-related accidents and deaths, plant
closings, regulatory crackdowns and environmental
mishaps.
- Proactive
& reactive media relations - DPK Public Relations
is known for its professional and successful relationships
with reporters, editors and producers. The mutual
respect is based on our firm's honesty, accessibility
and trust. Journalists know that we contact them with
story ideas only when they are truly newsworthy. And,
they can count on us to respond quickly to inquiries
and will provide the information and access they desire.
- Media
relations training - DPK Public Relations specializes in
providing clients with customized training sprinkled
with easy to grasp and remember tips and techniques.
We offer clients the perspective of a veteran journalist
who is intimately familiar with today's news industry.
We stress realism over scare tactics, personalized
attention over canned presentations, and hands-on
interactive training over lectures.
- Public
speaker training - DPK
Public Relations will help you perfect your content
and delivery and show you how to make the most of
your next speech. We believe that all executives can
improve their public speaking skills through a systematic
presentation training process.
- Marketing Communications- DPK Public Relations uses a combination of marketing methods that build a memorable, unique image in the minds of your prospects. Our creative marketing communications services generate tangible deliverables that are relevant to the target, grabs their attention and prompts them to take action. Just as marketing communications strategies need to change as your industry changes, your marketing communications plans need to take advantage of new marketing trends and new marketing methods that will support and enhance your efforts.
- Internal Communications
- DPK Public Relations helps organizations navigate challenging transitions, including mergers and acquisitions, productivity and safety initiatives, reorganizations and restructurings, branding and repositioning efforts, leadership changes, and downsizing. Our programs also rely heavily on face-to-face communication, particularly from front-line managers and supervisors, the most credible and effective performance drivers in an organization. No matter how many employees an organization has, internal motivation is a vital factor that affects the bottom line. It builds morale, enhances productivity and creates team spirit. It also helps recruit and retain qualified people. With our help, companies effectively communicate with employees to drive improvements in productivity, quality, safety, customer loyalty and employee retention.
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