Cumulus Launching FM-Talk in Houston (as reported by Billboard Radio Monitor)
Cumulus Media''s Houston FM on 97.5 is going to be FM talk, perhaps with a news/talk skew. The group''s Lori Kendrick confirmed the format choice for 97.5, adding that “a majority” of the lineup will be local-market personalities. The only talk or news/talk stations in the market (with ratings) are on the AM band. Billboard Radio Monitor expects radio vet A.W. Pantoja to be part of the new station''s midday lineup. The Chicago Sun-Times reported recently that Pantoja had resigned after 10 months