DPK Public Relations President and Founder Dan Keeney, APR was featured in the article, "Crisis Communications: How to Recover from a Black Eye," in the March/April issue of Perspectives, a publication for the insurance brokerage industry. The article was written by Paula L. Weis, who does a great job of gathering a lot of solid information and delivering it in a way that is interesting and easy to read.
Of course, these are challenging times for the entire financial services industry and insurance brokers are dealing with customers every day who are afraid that their carriers will not be able to survive. But the tips provided regarding crisis planning, response and recovery should be in the pocket of every communicator these days. You never know when you might need it.
Download the article by clicking on the image below.