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Media Training: No Such Thing as a Private Conversation

As I watched Fed Chairman Ben Bernanke’s news conference this afternoon, I was reminded of a story that I often use as an anecdote in media training sessions. Since Mr. Bernanke is winding down his time with the Fed, I ...
Author: Daniel Keeney
Phone: (214) 432-7556
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Outcome of Chilean Mine Collapse Proves Effectiveness of Media Training

I am not sure how I missed this story when it first happened, but it is worth recapping even if the event happened a couple weeks ago. Those Chilean miners who once were trapped underground and now are hobnobbing with ...
Author: Dan Keeney
Phone: (832) 467-2904
Fax: (214) 4432-7555
Email:
Category: public relations | Sub Category:

Our Readers Point You to the Must-Read PR Advice

If you don't have time to leaf through our entire library of more than 100 articles offering valuable public relations advice, our readers offer their guidance on what the best articles are.
Author: Dan Keeney
Phone: (832) 467-2904
Fax: (214) 4432-7555
Email:
Category: public relations | Sub Category:

Lance Armstrong illustrates how to handle difficult journalists

As you might understand, Lance Armstrong doesn't like to be called "a cancer," so when a journalist who did just that in the past tried to pin him down at a news conference, Lance was none too pleased. It is ...
Author: Dan Keeney
Phone: (832) 467-2904
Fax: (214) 4432-7555
Email:
Category: public relations | Sub Category: